To take your fleet company to the next level in operations, you need to ensure you have access to reliable data. Through AI-powered dash cams, you’re able to capture, analyze, and take action with the data you capture. Your truck’s routes, telematics, and driver scores build a holistic picture of where the fleet should be moving and where else you can improve.

So how exactly can managers leverage fleet data to propel their industry forward? It all boils down to having an effective safety culture. Your drivers’ well-being on the road is key to maximizing available data. Keeping their safety in mind prevents accidents and the cargo they deliver arrives without hiccups.

What is Fleet Data?

Before leveraging the information available, how does one define truck fleet data? Data is another word for fleet metrics which captures route information, vehicle location, hours of service (HOS), fuel usage, safety occurrences, inspection results, and engine hours. All this information comes from sources like the driver’s performance, the vehicle’s location, and the truck’s parts in terms of maintenance. Telematics records all the information from the driver and the vehicle using technology like GPS tracking and artificial intelligence (AI). The relevant data is gathered and organized according to how it will be used and assessed.

Netradyne’s fleet management system employs GPS tracking, fleet telematics, and 360° video for a comprehensive sweep of all trucking-related data. Live vehicle locations and captured dash cam video are sent out in real-time. Driver data is organized by event for managers to analyze according to safety and risk prevention. Every aspect of your truck’s journey is accessible for data-driven decision-making and planning.

What is the Advantage of Fleet Data?

How can you leverage all that data to your company’s advantage? The biggest pro is improving your driver coaching. Fleet data gives insight into your driver’s positive and negative behavior. Everything from defensive and distracted driving, to how often they run or stop at a red light is recorded. Advanced dash cams can also sense when a driver maintains a safe driving distance or is too close to other vehicles. With an objective and honest assessment of driver behavior, fleet managers can commend the driver’s strengths and offer specific points for improvement. Videos from routes are also accessible for both managers and drivers to go over.

Based on the videos and behavioral data available, fleet managers gain better insight into driver safety. Apart from common behaviors on the road, the dash cams also show conditions that may impede overall safety. Managers can observe how weather, traffic, and road conditions affect defensive driving. The data allows managers to better plan for routes, schedule shifts, and execute other proactive measures based on reliable data.

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Vehicle telematics gives fleet managers access to the truck’s location, speed, maintenance needs, and other transmittable information. In case of sudden traffic or crashes on the road, you can inform drivers of a faster reroute in real-time. Managers also have access to the vehicle’s general upkeep and schedule regular maintenance. Your vehicles receive the care they need to prevent any accidents and ensure safety on the next trip.

How Can You Use Fleet Data Effectively?

Reliable fleet management software ensures the data is organized and easy for you to access. With the right fleet management software, you can monitor all your fleet activities without having to halt your fleet’s operations. Manage all routes from the comfort of your office and inform them of any changes based on the information available. Immediate communication ensures improved delivery times without compromising on safety.

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It’s also crucial for fleet managers to get the driver’s feedback on how they are using and responding to the data collection. Sit down and discuss how they are utilizing the dash cam and app’s collection of behaviors. See how they respond to the data’s analysis and how much it has helped improve their job performance. Use this feedback to assess how the company can better leverage the fleet data for the drivers as well. As the primary users of the system, their feedback adds value to the data’s utilization.

Final Thoughts

Fleet data provides information valuable to the fleet, drivers, and managers. Drivers receive instant and constructive feedback on their behavior. They are given specific points to improve on so they can thrive in their careers. Managers can receive and relay crucial data in real-time, like the vehicle’s location, and assess if rerouting is necessary based on traffic delays. Explore how you can leverage fleet data for your business today.

Live Webinar on April 11

What are your chances of being hit with insurance rate hikes or a nuclear verdict? Building a positive safety culture could help mitigate risks. Join experts in technology, trucking, and law to see what steps you can take to build a positive safety culture.
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