Fleet managers require reliable software that helps them stay on top of their fleet’s needs. Using smart technology like a GPS tracking system ensures fleet managers have access to accurate, reliable data that helps complete jobs as efficiently as possible. There are many benefits to using a GPS tracking system to optimize how your fleet operates.

Wondering how GPS tracking can help you run your business more smoothly? In this blog, we weigh in on the benefits of GPS tracking in relation to fleet management.

What is GPS Tracking?

GPS (Global Positioning System) provides visibility of assets by using cellular and satellite technology. GPS can track the route, speed, and location of vehicles without the need to ask each driver for an update. It also provides actionable insights that can help managers improve their operations.

Usually paired with other fleet management tools, GPS gives precise data on fuel consumption, vehicle usage, and more. With this information, managers can make smart decisions on the next steps to take for their fleet.

Benefits of a GPS Tracking System

Fleet management software can help businesses respond faster to the ever-changing needs of their drivers and customers. The reasons below might help if you are on the fence about adding GPS tracking to your daily operations:

Improved Safety

GPS tracking not only pinpoints your drivers’ location—but also lets you know when they are driving safely on the road and complying with regulations. Fleet management software with built-in GPS can reveal certain driving behaviors like harsh braking and speeding. Through in-cab audio alerts, these behaviors can be corrected by drivers in real-time, so their safety performance improves.

Better Fuel Management

Fuel is one of the biggest expenses in fleet operation. By improving fuel efficiency, companies can reduce their monthly costs and allocate more budget for innovation. With GPS fleet management software, you can see approximately how much fuel each vehicle uses, which of your drivers are frequently idling, if there is unauthorized vehicle use, and identify vehicles that require maintenance. This allows managers to better understand how vehicles are used. Also, managers can use GPS tracking to direct vehicles to the shortest routes; this feature enables your team to dispatch the nearest vehicles to jobs to conserve fuel and increase efficiency.

Lower Operational Costs

Fleet management systems allow managers to compare how much they are spending per mile with how much revenue they make. Data such as distance traveled and stationary hours can help managers strategically plan which routes vehicles need to take. Through the use of GPS tracking, managers can easily find road alternatives when routes are interrupted by road maintenance or severe weather conditions. Traveling these optimized routes can help manage operating costs and improve delivery times.

Theft Prevention and Recovery

Get eyes on your cargo 24/7. With GPS tracking, fleet managers can monitor their cargo during shipment in real time. Managers are able to track the location of their vehicles, get alerts when they are driven outside the designated area, and monitor hours of operation. By gathering cargo movement data, companies gain better insight into vulnerabilities on their routes and address them as they see fit. This is not only a great step toward theft prevention but also provides customers the peace of mind they need. In addition, GPS can give an accurate location if an asset is stolen, allowing law enforcement to recover it quickly.

Increased Productivity

Through fleet management software, managers can see which drivers spend the most time idling in one location and which take the longest to complete a job. As time spent on job sites and loading bays is a good gauge of driver productivity, GPS tracking uses the gathered data to monitor employee performance and apply corrective measures as deemed appropriate by the company. This data can also be used to coach drivers to help them improve and recognize drivers who are performing well overall.

Better Customer Satisfaction

GPS tracking allows businesses to dispatch more effectively by monitoring which routes save the most time. With GPS and fleet management software, companies can provide their customers with real-time delivery updates about their parcels. When drivers are running late due to traffic or construction on the road, the company can update its customers about the situation. This feature helps manage expectations and leaves the customers feeling satisfied with the service.

Final Thoughts

Implementing a GPS fleet management system provides companies with a detailed view of all their vehicles. In addition to real-time location tracking, GPS has analytics that can help identify problems and security issues that hamper daily operations. Moreover, GPS tracking can help improve the bottom line by turning unfavorable situations like heavy traffic into an opportunity that will keep customers happy.

Learn more about how you can best use fleet management software for your transportation business. 

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Cecille Doroja